My music video

my artist profile

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I found that a middle aged man was more suitable for the lead role than a middle aged female because males are stereotypically more aggressive and are stronger characters so seeing him controlled by the drugs is even more compelling to watch. I think that if I had used a woman I would of lost the intensity of the footage when he slams the milk down or falls over. I picked an older age instead of using a younger male with higher sex appeal as i was telling a story of life so by using a older male it adds realism to my video.

question 4

question 3

This is my audience feedback the main findings were that, more males watched the video than females this could have been because it is very male orientated with the artist being male and the use of the motorbike.

 

18-22 were the main age group that watched it this means that i hit my target audice and that i constructed it efficiently.

 

The main hobby was spending time with friends this suggests that my audience are sociable and have time to catch up.

 

80 percent said that they liked my video

 

The positive feedback of good use of effects and creativeness gave the feeling that i had used the software premiere pro effectively.

 

some of the comments to improve were to add in more miming and to shorten the length of the video, I have taken this in to account and in the future if I create another music video I will shorten the time down to 2:30 if possible also I will add in more of the artist creating a direct address to the audience. The audience did respond in the way that I expected them to however I did find it interesting that more males watched the video but for this to be looked into further I would need a larger sample to look at. Also some feedback was that they did not like the black and white shots I guess looking back on this it took away some of the realism from the music video but it was never intended to be a serious take on the subject matter more to create awareness in a fun way.