Thursday, 18 September 2014


An examples of disjuncture videos : These three videos all demonstraight Andrew  Goodwin’s theory of "disjuncture" As in the "Bruno mars" video he uses monkeys this does not relate to the meaning of the song  at all it is just a gimmick he has used to make his music video more captivating to the audience .Looking at the  "OK GO" music video it just shows how a series of events can lead to one thing to another and gives the video a unique twist .Then the" Ed sheeran" music video consists of a dancer freestyling to the song although some of the movements are suggestive ,it is not encompassing or accompanying  the lyrics of the song.

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