This music video is a perfect example of a performance video, The song is called "did you hear the rain" performed by "George Ezra" The video purely focuses on the artist we know this because of the basic setting of a dusty room and the simple spot white lighting. By creating this serial atmosphere it means that no attention is being taken away from the artist. Also if you look at all the cuts and transitions they only go to a close up shot showing the artist’s emotion to a mid-shot of his profile, again this is selling himself within the industry. I like the blurred effect used in the transitions as it give the effect that he is feeling disorientated and keeps the video interesting.